Author: wpengine

Speaker: Dr. Catherine Bass & Dr. Svetlana Bender

“Developing Consumer-Centric Strategies Using Data & Behavioral Science

April 29, 2020 | 1pm – 2pm ET

Key Take-A-Ways:

  • Understand the importance of leveraging data to promote appropriately customized and personalized experiences for members
  • Learn common behavioral biases relevant to healthcare
  • Understand how behavioral economics can inform health-related decision making
  • Describe examples of customization at the health insurance provider, client, group and member levels

 

A recording of the webinar event is available here.

Speaker: Dr. Catherine Bass

“Social Determinants of Health: Connecting The Dots Through Wellness

March 25, 2020 | 1pm – 2pm ET

Key Take-A-Ways:

  • Summarize the role social determinants of health play in a member’s health and wellness journey
  • Understand the advantages and disadvantages of using publicly available data
  • Describe two analytical approaches using social determinants of health data

 

A recording of the webinar event is available here.

“Understanding the Power of Persona-Based Engagement”

March 26, 2019 | 2pm – 3pm ET

In this webinar we discuss how personas provide a greater understanding of the behavior, preferences and expectations of members in order to create a more personalized experience within a health insurance provider’s wellness program.

A recording of the webinar event is available here.

“How Technology Is Supporting Consumer Engagement for Health Plans”

March 21, 2019 | 2pm – 3pm ET

Onlife Health participated in the seminar with Catherine Bass, Ph.D., director of informatics at Onlife Health, Fred Bazzoli, editor-in-chief for Health Data Management, and Joe Van De Graaff, analyst for payer solutions at KLAS Research.

A recording of the webinar event is available here.