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AHIP Webinar | Presented by Onlife Health

Speaker: Dr. Catherine Bass & Dr. Svetlana Bender

“Developing Consumer-Centric Strategies Using Data & Behavioral Science

April 29, 2020 | 1pm – 2pm ET

Key Take-A-Ways:

  • Understand the importance of leveraging data to promote appropriately customized and personalized experiences for members
  • Learn common behavioral biases relevant to healthcare
  • Understand how behavioral economics can inform health-related decision making
  • Describe examples of customization at the health insurance provider, client, group and member levels


A recording of the webinar event is available here.